Business sponsorship of eight arts projects has been further leveraged
through support from Business and Arts South Africa's Supporting Grant
The Business and Arts South Africa Supporting Grant Scheme is funded by an
annual allocation from the Department of Arts and Culture, and continues to
serve as a mechanism through which business and the arts can engage and
leverage further mutual benefit through the partnership. Only arts projects
with business support are eligible for the scheme, and both the arts
applicant and the business sponsor are required to complete application
A total of eight arts projects have been named as recipients of Business and
Arts South Africa's fourth cycle of Supporting Grants for the current
financial year. The projects receiving these financial grants are drawn from
a diverse spread of arts disciplines and represent many different regions of
South Africa. Business sponsorship for this cycle has seen small business
and large corporations investing in the arts.
The 20th edition of Port Elizabeth's Showtime Awards - which recognise both
amateurs and professionals in the city - was one of the successful
applicants, with sponsor African Unity Insurance. This ensures an event that
pays tribute to excellence and also runs a two-week performing programme as
part of the awards, is able to take place from January 20 to February 6
The Vodacom Foundation's sponsorship of Business Against Crime in the
Northern Cape's Crime Prevention through music, dancing, drama, poetry and
debate programme was another multi-disciplinary project that was awarded a
Supporting Grant. This takes place from late January 2011 and runs until
December 2011. The Vodacom Foundation in association with Avusa Media, has
also selected Business Against Crime Northern Cape as part of its Change The
World initiative which gives10 people the opportunity to work at one of 10
South African-based charitable organisations, for six months, and be paid
More multi-disciplinary arts are benefiting from a Business and Arts South
Africa Supporting Grant - this time the Oude Libertas Amphitheatre Summer
Season 2010 - 2011, sponsored by Distell Foundation. Taking place from the
end of November to March 2011, the season includes ballet, poetry and
all-manner of music genres.
Another recipient is the Joburg Child Welfare's innovative New Beginnings:
100 Doors Project, for sponsorship received from Otis. It sees artists
donating their work pro-bono for a fundraising initiative that was initiated
as part of JCW's centenary year. New Beginnings: 100 Doors is joined in
receiving a Business and Arts South Africa Supporting Grant by Durban's
Stable Theatre. The theatre made the application for a supporting grant for
its Nkanyezi music theatre show in association with sponsor Johnnie Walker.
This was part of Welcome Msomni's commitment to give his prize money as
winner of the Arts category in the Johnnie Walker Celebrating Strides Awards
to the Stable Theatre.
Other recipients were the Kulula.com-sponsored dance project Sentimientos;
the Coca-Cola-sponsored National School of the Arts' Festival of Fame 2011,
and Bioskop @ 20h00, a Newtown-based film festival that allows emerging
filmmakers and others to showcase their work at sponsor, Ko'spotong.
The deadline for the next round of Business and Arts South Africa Supporting
Grants for the 2010/2011 financial year is on 18 January 2011. Available on
www.basa.co.za, the Grant forms are designed to encourage the two partners
to work together and identify areas of potential benefit. This is in keeping
with the organisation's belief in taking arts projects from "seed to
strength to sustainability."
For more information visit www.basa.co.za or call 011 832 3000/3039.